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| | Purple Cow: Transform Your Business by Being Remarkable
Author: Seth Godin
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| | Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
Authors: Craig Stull, Phil Myers, David Meerman Scott
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| | The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
Authors: Thomas Kelley, Jonathan Littman
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| | Positioning: The Battle for Your Mind, 20th Anniversary Edition
Authors: Al Ries, Jack Trout
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| | The Experience Economy: Work Is Theater & Every Business a Stage
Authors: B. Joseph Pine, James H. Gilmore
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| | Marketing Management (12th Edition) (Marketing Management)
Authors: Philip Kotler, Kevin Lane Keller
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| | The Product Managers Handbook, 3E
Author: Linda Gorchels
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| | The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
Author: Tamara Monosoff
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| | Winning at New Products: Accelerating the Process from Idea to Launch, Third Edition
Author: Robert G. Cooper
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| | Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
Author: Brian Lawley
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