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| | Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
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| | The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
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| | Sway: The Irresistible Pull of Irrational Behavior
Authors: Ori Brafman, Rom Brafman
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| | Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
Authors: George E Belch, Michael A Belch
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| | Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Author: Alina Wheeler
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| | Marketing Metrics: 50+ Metrics Every Executive Should Master
Authors: Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
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| | Advertising: Principles and Practice (7th Edition) (Advertising: Principles and Practice)
Authors: William D. Wells, Sandra Moriarty, John Burnett
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| | OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion
Author: Lucas Conley
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| | Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)
Authors: Perry Marshall, Bryan Todd
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| | Selling the Invisible: A Field Guide to Modern Marketing
Author: Harry Beckwith
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Publication Date: March 1, 1997
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